Vorlesung "Business Model Generation & Green Technologies" (FINDET NICHT STATT)


DIESE VERANSTALTUNG FINDET NICHT STATT, WIRD ABER WAHRSCHEICHLICH IM NÄCHSTEN SEMESTER ANGEBOTEN.

Docent: 

Dr. Michael Prange (Lehrbeauftragter)

Lecture, 3 SWS, FRW BWL-B ab 3, benoteter Schein

Course Format

2 hours lecture (3 block modules of 8 hours) (ECTS-Credits: 5)

Recommended previous knowledge

Basics in business administration and entrepreneurship

Content

    • Overview about Green Technologies
    • Introduction to Business Model Generation
    • Business model patterns
    • Design techniques for business ideas
    • Strategy development
    • Value proposition architecture
    • Business plan and financing
    • Component‐based foundations
    • Lean Entrepreneurship
     

    Learning outcomes

    Based on examples and case studies primarily in the field of green technologies, students learn the basics of Business Model Generation and will be able to develop business models and to evaluate start‐up projects.

    Performance record

    Written examination

    Administrative Info (incl. tutorials, attendance is required for all sessions)

    • 5 lessons 9:00 - 16:00

    Requirements

    • Bachelor BWL

    Language

    • English

    Registration

      • OLAT

    Number of Participants

    • max. 26

     

    Lecture in UnivIS